CAPSTONE GIVES YOU PEACE OF MIND
Hotel Management
Services
We know hotel operations inside out
Capstone Hotel Management is an experienced hotel management company specialising in the overall management of hotels, Lodges and resorts throughout New Zealand .
Capstone offers the opportunity for us to take over your current hotel brand or the work alongside international brands under a “white label” management model and solution, Capstone can tailor our management services to suit individual owner requirements and structures. This ability to provide flexible management solutions has proven beneficial outcomes.
When you enter into a management agreement with Capstone Hotel Management, we ensure that the product we are selling is being delivered to the very highest of standards with a steady eye on growth and profitability.
We react quickly to operational and market challenges and provide end to end solutions that will benefit the long-term growth and development of the business.
We are highly connected with key industry suppliers and advisory bodies to ensure we are up to date with technological developments, legislation, industry best practice and current trends.
From recommending and installing a new PMS to overseeing a hotel refurbishment or streamlining F&B operations, we project manage each aspect with costs and optimum returns for the property in mind.
Keep reading for a snapshot of Capstone’s management services.
our management contract includes:
FINANCIAL MANAGEMENT
Our financial management services include all aspects of accounting covering budget management, forecasting, room rate and occupancy analysis and yield management. Cashflow management, day to day accounts processing and in-depth reporting are integral to our service.
property management
Comprehensive property management services mean overseeing and ensuring your asset Is maintained to the highest of standards including the basics such as ensuring that the building meets all council and regulatory obligations. We implement a strategic maintenance programme whilst keeping a close eye on expenditure. Supporting the hotel GM to implement our systems and processes provides a solid basis for getting the best out of your asset and ensures its long-term success.
Project Management
Capstone can provide project management services for a one-off plan such as refurbishment, upgrading office systems or property re-branding. This includes identifying the best solution to the need such as sourcing an interior design company, identifying the most appropriate system-based solution or working with a third-party design team on your re-brand.
STRATEGIC MARKETING
Our bespoke sales & distribution programme is all about finding out where the revenue gaps are, what is working and what isn’t. We will develop a strategic and balanced market mix and revenue stream for your property whatever the market conditions are.
OTA’s are integral to doing business; we have preferred partnerships with the key players and can leverage our relationship for the benefit of your property getting solutions quickly and maximizing exposure - while keeping an all-important eye on yield.
Human Resources
Human Resources management includes recruitment, induction, performance management and contracting services when required. Capstone has access to a significant pool of talent and identifying and recruiting the right GM for your property is integral to its success. Capstone has a rewards and recognition programme in place to assist in ongoing staff retention which is one of the well known challenges in this industry.
Revenue MANAGEMENT
Revenue Management is fundamental to the fiscal success of a hotel business, our team focus on yield and pricing structure tactics to maximize yield opportunities across all markets. Using our systemized approach to identify target markets, key need periods and opportunities presented by current market conditions, our dedicated team develop a strategy which drive revenue and maximise returns.
REPORTING
Comprehensive and transparent reporting to owners and stakeholders on a monthly and yearly basis ensure a pro-active approach to growth. Managing Director, Clare Davies, works personally with you, the hotel owner, on driving the direction and performance of your asset.
MARKETING SOLUTIONS
Our structured marketing solutions ensure that wherever possible we grow that commission-free channel to improve yield. If that means we need to assist with a re-brand, the development of a new website, provide support with digital marketing, grow your social media presence – we can help. Guest retention and direct marketing via EDMs and social engagement are more important than ever and converting a guest from an OTA booker to a direct booker is a challenge we relish.
An annual marketing budget and planner is developed in conjunction with the GM and implemented to a high standard. Assessing ad hoc opportunities extraneous to the budget and a swift reaction to market challenges are all part of the marketing solutions that we offer.
Health & Safety
Extensive Health & Safety management and monitoring, ensuring legal compliance using our personalised hotel-specific software programme which is adjusted to individual hotels needs and requirements. This bespoke system allows alert systems at a property level along with producing accurate and timely reporting. Workplace wellbeing is included in this area and ensuring the physical and mental health of our teams is vital.
Sales & distribution
Our well-established programme of sales and distribution activity includes regular interaction with our OTA account managers, corporate travel agents and domestic travel partners. We have preferred supplier agreements and long-standing relationships with the inbound and global wholesale travel trade. Along with full Revenue Management support we ensure you are capturing the best price for each market. We will support the Hotel with Sales support on an as needed basis and provide them with the tools to take every opportunity we present them with and run with it. Staff training and sales tools are all part of this approach.
COST CONTROL
Our ability to monitor expenditure and cashflow including wage costs on regular basis, ensures that budget expectations are met. Sourcing product and supplies at the best possible price and ensuring that there are no surprises along the way are key.
WHITE LABEL OPTIONS
We offer the opportunity for us to take over your current hotel brand or to work alongside international brands under a “white label” management model and solution.
